Channel2 Business Solutions Ltd white hat policy is something we pride ourselves on . All of our SEO products and social and business media services are looked at and analysed to make sure our practices are compliant and white hat. We base our SEO strategy on the top search engines, Google being the main search provider whose rules we adhere to.
We use a unique link exposure strategy that replaces link building. We essentially just advertise your site to the webmasters of relevant websites. It is then up to these webmasters as to whether they build the link or not. That choice is a crucial element in making it totally white hat.
What about our other products?
In terms of social and business media all social posts and CTAMs are from real people/companies and are therefore totally white hat and extremely beneficial.
Do we fend against the threat of a negative SEO campaign?
Our unique negative SEO system checks for dramatic increases and decreases in your back links, Facebook likes and Twitter followers making sure that if your site comes under attack, we recognise the signs early and fend against any drop in ranking. Your off-site health is our number 1 priority.
Channel2 Business Solutions Ltd endeavourer to keep up to date with all the main search providers changes in algorithm policy.
See Matt Cutts, the head of Google’s Web spam team talking about SEO
We use techniques developed over years with the emphasis on assisting the search engines to find your website and appreciate it’s relevance, which is a technique fully endorsed by Google themselves.